joi, 17 octombrie 2013

Dolce&Gabbana presents: The One and The One for Men The new advertising campaign


Detalii proaspete privind noua campanie, Dolce & Gabbana  The One si The One for Men  Limited Edition.

Rar, inimitabil, rafinat. Prezenta naturala si farmec, o imbinare de clasic si modernitate.

Mai intai, a venit parfumul  pentru femei: o reflectare a femeii care il poarta, The One este calda si enigmatica, splendoarea ei efervescenta se dezvaluie doar celor norocosi. 
Apoi, a venit The One for Men, o contrapartidă masculina plina de rafinament: angajant si antrenant, acesta este un parfum pentru bărbatul care atrage aproape fără voia sa toată atenția celor din jur.


Acum, Dolce & Gabbana sarbatoreste eleganta atemporala specifica The One si The One for Men prin doua ediții de lux,  Gold Edition Limited si Platinum.

The new print advertising campaign for The One and The One for Men was set in timeless locations from New York to Hollywood and Cinecitta', brought to life through the expert eye of eminent photographer Peter Lindbergh and again starring Scarlett Johansson and Matthew McConaughey.


Lindbergh, a master of black and white imagery and long-standing photographer for leading publications around the world, recreated a film set on a secluded beach on the outskirts of Los Angeles. In an unmistakable case of art imitating life, the campaign sees Scarlett and Matthew backstage, surrounded by spotlights, recreating a scene that has striking parallel to their own lives.

The shots taken for the campaign bring out the natural ease and beauty of the actors in a way that only Peter Lindbergh can,” say Domenico Dolce and Stefano Gabbana.


The creative conjures images of Federico Fellini, his White Sheiks, the bon vivants of La Dolce Vita and its enchanting leading ladies. It is a tribute to the golden years of Italian cinema, with Scarlett and Matthew evoking 21st century incarnations of Sophia Loren and Marcello Mastroianni. 
 Yesterday has become today (and tomorrow): they are The Ones.


In curând, detalii despre campania TV, filmata de un regizor de Oscar!
Ce spuneți v-am trezit curiozitatea?

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